After 40 years of serving as a relic of the past, The Fine Arts Theater is ready to reopen its doors and become Denton's hub for culture and entertainment.
The branding for this campaign is an extension of the building's iconic facade. It pulls color, shape, and typefaces from the familiar building, and brings them to life. Dynamic layouts and geometric shapes give the theater a contemporary feel, while the photographic treatment and use of color reflect the theater's long history in Denton.
